Google outlined a second set of 10 updates, announcing that these posts would come every month. Updates included related query refinements, parked domain detection, blog search freshness, and image search freshness. Google updated their page layout algorithms to devalue sites with too much ad-space above the “fold”.

As Google continues to grow, we have a responsibility to scale our diversity, equity, and inclusion initiatives to increase pathways to tech in the communities we call home. In the past few years, we’ve doubled in size—today, we have more than 100,000 employees in 170 cities spanning nearly 60 countries. Although the impact was small at first, Google would go on to use search history for many applications. In a major change to their logo-and-a-box home-page Google introduced Suggest, displaying suggested searches in a dropdown below the search box as visitors typed their queries.

This led us to adopt a new Meta Description limit — up to 300 characters from the previous 155 . Google confirmed an update to how snippets are handled, but didn’t provide details. On a small set of Knowledge Cards, including some time/date queries and unit conversion calculators, Google started displaying zero organic results and a “Show all results” button. A week later, Google stopped this test, but we believe it is an important sign of things to come. After a relatively quiet December and January, tracking tools detected heavy ranking flux, with MozCast reaching 103.4°F.

According to Google, this was a broad algorithm update across multiple languages. Location data collected by mapping services often offers these sorts of unexpected insights. Similarly, Snapchat’s geolocation features have been used to collect images and videos from the frontline in the Iraq War. And with or without location data, information shared in warzones via social media has become a vital tool for open-source investigators, journalists, and others. In 2007 Google made its largest acquisition to date, buying online advertising firm DoubleClick for $3.1 billion. Two years later the company responded to the explosive growth of the mobile applications market with a $750 million deal to acquire the mobile advertising network AdMob.

The features use anonymous location data collected from Android smartphones to show where there are traffic delays on roads and which businesses and stores are busy. Experts say such data could offer insight into the progress of the invasion. One open source intelligence expert said he saw signs of the Russian invasion early last Thursday after spotting unusual “traffic jams” at the Ukrainian border on Google Maps.